RB Sellars

Video script

  • A punchy video script celebrating Australian cotton, imbued with RB Sellars’ earthy tone that speaks authentically to their rural customers.

  • Earthy, authentic, rural.

  • On the vast Liverpool Plains

    Fields of white stretch to the horizon.

    Out here, hardworking farmers produce world-class cotton

    Using less land and water, with more strength and natural comfort.

    Out here, our hardwearing 100 per cent Australian-grown cotton workshirts are born.

    And they return to the land

    On the backs of those who do the work.

    This is RB territory.

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RB Sellars