RB Sellars
Video script
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A punchy video script celebrating Australian cotton, imbued with RB Sellars’ earthy tone that speaks authentically to their rural customers.
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Earthy, authentic, rural.
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On the vast Liverpool Plains
Fields of white stretch to the horizon.
Out here, hardworking farmers produce world-class cotton
Using less land and water, with more strength and natural comfort.
Out here, our hardwearing 100 per cent Australian-grown cotton workshirts are born.
And they return to the land
On the backs of those who do the work.
This is RB territory.