ApplyDirect wanted to showcase a successful examples of their work. I combined stakeholder interviews with statistics and detailed information about ApplyDirect’s process to create two solid case studies for the business.

Informative, persuasive, succinct.

How a customised career site increased job postings and applications for the Victorian Government

A partnership between the Victorian Government and ApplyDirect.

“We saw what ApplyDirect was capable of, in creating tailored recruitment platforms and thought, ‘we want that approach’. The solution ApplyDirect provided to the Victorian Government is significant.”

— Hugh Bryant, Manager Talent Platforms & Products, Victorian Public Sector Commission.

The Challenge:

To greatly improve a multi-tiered recruitment process

The Victorian Public Service Commission is trusted by the community to deliver exceptional healthcare, education, transport, front line and other public services. Their ethos is to do “meaningful work that matters”.

Before partnering with ApplyDirect in 2018 to build Careers.Vic, the Victorian Public Service Commission was using an Application Tracking System (ATS) front end to display open job opportunities across three sectors. This multi-tiered system meant that only 30% of all Victorian jobs were being advertised together. The site was not user-friendly, did not produce robust search results, and was not capable of providing jobseeker insight data.